The Learning Zone

The Learning Zone

Features, articles, and information to help you on your publishing journey

Use Facebook to Attract More Readers and Drive Book Sales

Use Facebook to Attract More Readers and Drive Book Sales

If you're planning to self-publish a book, SilverWood can offer sensible self-publishing advice, support and professional services. Here, we examine Facebook advertising to promote your self-published book. Read more »

Three Book Marketing Myths to Bust: Making the Switch From Trade to Self-Publishing

Three Book Marketing Myths to Bust: Making the Switch From Trade to Self-Publishing

We found three common myths which might affect your confidence in your ability to switch to self-publishing and market your own books. Read more »

The Printing and Distribution of Books

The Printing and Distribution of Books

The choices you make at the start of your self-publishing journey will have an impact not only on how your book looks and feels, but also on how it reaches your target readers. Should you opt for Print on Demand (POD) or bulk printing? Read more »

A Brief Guide to Copyright for Authors

A Brief Guide to Copyright for Authors

A basic introduction to UK copyright law - not a replacement for qualified legal knowledge or advice, but a useful overview intended to point self-publishing authors to the right resources. Read more »

Traditional Publishing vs Self-Publishing: What's the Difference?

Traditional Publishing vs Self-Publishing: What's the Difference?

Many authors do switch publishers - because what worked for their first book isn't always right for subsequent books. To help you with your decision, we've outlined the differences between traditional publishing and self-publishing. Read more »

Why Proofreading Matters

Why Proofreading Matters

Even if your standard of written English is exceptional, any manuscript will benefit from a second pair of eyes. You may not think that placing a comma in the middle of a sentence is a problem, but other people will, and they may criticise your book on the basis of it. Read more »

Should You Use a Pseudonym?

Should You Use a Pseudonym?

Having a pseudonym can be useful for today’s writers. However, the advantages and disadvantages should be carefully considered before a decision is made. Read more »

Why publish your own work?

Why publish your own work?

Bestseller status rarely beckons for the self publishing and indie author, despite phenomenal success stories. But, for many writers, being a bestselling superstar is less important than fulfilment and sharing a story. Read more »

How Much Does It Really Cost to Self-Publish?

How Much Does It Really Cost to Self-Publish?

One of the questions we are often asked at SilverWood Books is whether self publishing is worth the investment compared with mainstream publishing. In this article, we'll deconstruct the costs and explore how to make a return on your investment. Read more »

Indexing Your Book

Indexing Your Book

Have you considered having an index in your non-fiction book? An index helps the reader to retrieve information from your text quickly and efficiently, saving time and ensuring a more useful reading experience. Read more »

How to Find the Right Agent for You, and Stay Positive in the Face of Rejection

How to Find the Right Agent for You, and Stay Positive in the Face of Rejection

As an author, you’ll have poured your heart and soul into your work; in real time, it equates to thousands of hours of focus, research, thought, scribbles, interviews and nuts-and-bolts writing. Read more »

To Be Or Not To Be... Indie or Mainstream?

To Be Or Not To Be... Indie or Mainstream?

The novels we are reading here in 2019 are indistinguishable from the books published by the big (or small) mainstream publishing houses. In part, this is due to the advancements made with Print On Demand... Read more »

Why Publishing Your First Book is Scarily Like Having Your First Baby

Why Publishing Your First Book is Scarily Like Having Your First Baby

In conversation with SilverWood Books, author Sharon King highlighted how your first book is like having your first baby, without the physical pain, but almost as much swearing! Read more »

Why Isn't My New Book Going Into Every Bookshop?

Why Isn't My New Book Going Into Every Bookshop?

To help you understand how book distribution works, here's a snapshot of what really happens to get your first book onto readers' shelves. Read more »

Hurdles for Publishing Your Book: How to Finish the Writing

Hurdles for Publishing Your Book: How to Finish the Writing

You start writing a book, but down to the last chapters, it can feel like you’ll never finish. How will you know when it’s done? Our authors and publishing team have some practical advice on how to finish writing your book. Read more »

Ignite Your Book Sales - Because We Do Judge a Book by its Cover

Ignite Your Book Sales - Because We Do Judge a Book by its Cover

No one wants to admit it but, subconsciously, we all judge a book by its cover. Read more »

Avoid Curling Sandwiches: Plan Your Dream Book Launch

Avoid Curling Sandwiches: Plan Your Dream Book Launch

When the writing is complete, the cover design is ready, and your book is edited and off to print, the next leap of faith is your book launch. Read more »

The Author's Journey: A Tale of Two Generations with Gillian Morton

The Author's Journey: A Tale of Two Generations with Gillian Morton

In 2018, Gillian proudly published her novel 'Bombweed’ after it had been in the family for over half a century. We spoke to Gillian to find out what it was like turning a private family treasure into a novel that thousands of people will enjoy. Read more »

The Principles of Great Book Cover Design

The Principles of Great Book Cover Design

The average reader makes a judgement on a book in just 8 seconds, so effective cover design is a vital ingredient in your publishing success. Read more »

4 Useful Tips for Giving an Author Presentation

4 Useful Tips for Giving an Author Presentation

SilverWood author David Ebsworth offers helpful advice for authors preparing to give a presentation. Invaluable information for writers planning an author talk or event. Read more »

Why Editing is the Most Important Step Before Publishing Your Book

Why Editing is the Most Important Step Before Publishing Your Book

The true purpose of editing is to make your book the best it possibly can be for readers. To help, here’s our guide to what’s involved in book editing before publishing your masterpiece. Read more »

How to Write the Perfect Blurb

How to Write the Perfect Blurb

The age-old adage, “don’t judge a book by its cover”, sadly, just isn’t true. Your book cover and crucially your blurb will help readers decide whether to purchase your book or leave it on the shelf. Read more »

Building an Audience for Talks & Events

Building an Audience for Talks & Events

SilverWood author Helen Barbour gives us an insight into how she approaches building an audience for her events and talks. Read more »

Book Sales and Signings

Book Sales and Signings

After your book is published, you may wish to use a bookshop promotion service as part of your marketing strategy. SilverWood often refers its authors to Nigel Roberts Book Sales and Signings. Read more »

Writing a non-fiction book: how do I get started?

Writing a non-fiction book: how do I get started?

Editorial mentor Sophie Bradshaw shares her three-step guide to turning procrastination into productivity. Read more »

Something to Shout About

Something to Shout About

Our guide to writing an impactful shout line (sometimes called a tag line) for the front cover of your book. A shout line sums up your concept in a single line, and draws the reader's attention. Read more »

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