Personalised Book Marketing Plan
Tailored guidance to help you make the most of your marketing efforts.
Helping SilverWood-published authors connect with readers, online and offline.
- Product code TMP1
Personalised Book Marketing Plan
Exclusive to SilverWood authors. Publishing your book is a significant achievement, but many authors find that marketing can feel overwhelming once publication day arrives. SilverWood's Personalised Book Marketing Plan is designed to help you focus your efforts, identify the most effective opportunities for your book, and develop a realistic strategy tailored to your goals.
Following a detailed one-to-one consultation, SilverWood will research and prepare a personalised marketing plan based on you, your book, your readership and the time and resources you have available. We'll help you identify your target readers, understand where they can be reached, and develop a practical approach to raising awareness of your book.
Whether you're preparing for publication or looking to refresh the marketing of an existing title, you'll receive a detailed written plan designed to help you move forward with confidence. You'll also have the opportunity to schedule a complimentary 20-minute follow-up call to discuss any questions arising from the plan.
What do I get?
A 75-minute Zoom consultation with SilverWood's marketing consultant, Debra Penrice, followed by a personalised written marketing plan covering topics such as:
- Identifying your ideal readership and understanding how best to reach them.
- Creating a realistic and sustainable marketing strategy tailored to your goals, personality and available time.
- Developing your author platform, including your website, newsletter and online presence.
- Building visibility and discoverability for your book.
- Approaches to securing reader reviews and recommendations.
- Making effective use of social media and other online marketing opportunities.
- Exploring appropriate offline marketing opportunities, events, partnerships and media coverage.
- Setting achievable marketing objectives and identifying which activities are most likely to deliver results.
- Suggested other resources.
- A complimentary 20-minute follow-up call to discuss the written plan and clarify any questions.
Click the red basket icon at the top of the page to purchase this service.
VAT at the standard rate will be added during the checkout process if you are an EU or UK taxpayer.
When checkout is complete, you will receive an automatic email confirming receipt of your order, and Helen or Debra will be in touch with the next steps.
“If you’re thinking of self-publishing, I hope you don't go at it alone. With a team like SilverWood behind you, you have the support you need to publish the best work you believe in.”
